FrançaisA Capella Qualité is the leading specialist communications agency in Quality, Hygiene,
Safety and the Environment
Why use a specialist agency?
Because people who are responsible for the Quality, Hygiene, Safety or Environmental areas of their business (QESH) are faced by a specific set of issues (certification, continuous improvement, Kaizen Tools, behaviour change, skills recognition, best practices, benchmarking, etc.) reactivity alone cannot therefore deliver the solutions.
But of course, creativity needs to be applied to the elements that really matter, including what is at stake for the business and its target audiences, as well as the business culture.
How useful is a communications agency?
For a QESH activity to be successful, communication has to play an important role in its design and delivery. Indeed, at the beginning of each activity, procedures, rules and objectives must be defined, elements which, as such are not very attractive. In order to succeed, what a quality action plan needs above all is to engage, involve and motivate everyone involved in it. For that reason, if you want your QESH action plan to be sufficiently interesting to be understood, accepted and developed by the employees and/or outside targets…you need to ….communicate !